Privacy Policy

Last updated: August 19, 2026


Table of contents

  1. General Provisions
  2. Definitions
  3. Data controller and contact information
  4. Scope of data, purposes and legal basis of processing
  5. Data source
  6. Data recipients
  7. Data transfer outside the EEA
  8. Data retention period
  9. Rights of data subjects
  10. Data security
  11. Children
  12. Cookies and similar technologies
  13. Automated decision-making
  14. Changes to the Privacy Policy

1. General provisions

  1. This Privacy Policy defines the principles of processing and protecting personal data provided by Users in connection with the use of the online store. shootershape.pl (hereinafter: "Store" or "Service").
  2. The store serves customers from many markets, including Poland, Czech Republic, Denmark, Hungary, Romania, Sweden, Ukraine, United Kingdom, Austria, Belgium, Bulgaria, Estonia, Finland, France, Germany, Greece, Italy, Latvia, Lithuania, Netherlands, Portugal, Slovakia, Slovenia, Spain.
  3. The document complies with the Regulation (EU) 2016/679 of the European Parliament and of the Council (GDPR) and the Act of May 10, 2018 on the protection of personal data. For customers outside the EEA, we apply Polish data protection law taking into account local regulations (e.g., UK GDPR, CCPA).
  4. By using the Store, the User accepts the terms described in this document.

2. Definitions

ConceptMeaning
AdministratorCodeFormers Sp. z o.o., ul. Kowalska 5/203, 20-115 Lublin, Poland, VAT ID 6612373391
Userany natural person visiting the Store or using its functionalities
GDPRRegulation 2016/679 (General Data Protection Regulation)
Personal datainformation about an identified or identifiable natural person
Processingany operation on personal data – e.g. collecting, storing, sharing, deleting

3. Data controller and contact

  1. The personal data administrator is CodeFormers Sp. z o.o. (hereinafter: "Administrator").
  2. You can contact the Administrator:
  3. The Administrator has not appointed a Data Protection Officer; for all matters related to data processing, please contact as above.

4. Scope of data, purposes and legal bases of processing

Purpose of processingScope of dataLegal basis
Order acceptance and fulfillmentfirst name, last name, delivery address, e-mail, phone, company data/NIP (optional), currency and market countryArt. 6(1)(b) GDPR
Online paymentfirst name, last name, e-mail, order number, amount, payment methodArt. 6(1)(b) GDPR
Issuing invoices / receiptsfirst name, last name / company name, address, NIP/VATArt. 6(1)(c) GDPR
Handling inquiriesfirst name, last name, e-mail, phone, inquiry contentArt. 6(1)(f) GDPR
Newslettere-mail addressArt. 6(1)(a) GDPR
Remarketing / personalizatione-mail (hash), statistics, purchase history, Google Ads/GA4 eventsArt. 6(1)(a) GDPR
Statistics analysis, securityIP, HTTP headers, cookies, browser/device info, logsArt. 6(1)(f) GDPR

5. Data source

We collect data directly from the User (forms in the Store) or – in the case of technical data – automatically via cookies and analytical scripts.

6. Data recipients

The Controller shares data only with entities needed to provide the services:

CategoryEntityPurpose
PaymentsStripe Payments Europe Ltd., Mollie B.V. and the relevant card schemes or bankssecure processing of the selected payment
LogisticsInPost Sp. z o.o., DHL Express and the carrier selected for the orderorder delivery
Hosting and infrastructureVercel Inc., Railway Corporation, Neon Inc., Upstash Inc. and Cloudflare Inc. (R2/CDN)Store, databases, queues, file storage, security and backups
Analytics and marketingGoogle Ireland Ltd. (Google Analytics 4 and Google Ads), Microsoft Ireland Operations Ltd. (Clarity)statistics, usage analysis and campaign measurement within the scope of consent
Communication and form securityTidio Poland Sp. z o.o., Resend Inc. and Cloudflare Inc. (Turnstile)chat, messages and abuse prevention

7. Transfers outside the European Economic Area

Some technology providers, including Google, Microsoft, Stripe, Vercel, Cloudflare or Tidio, may process data outside the EEA. A transfer takes place only under a GDPR-approved mechanism, such as an adequacy decision (including the EU–US Data Privacy Framework where the provider is certified) or the European Commission's Standard Contractual Clauses with required safeguards.

8. Data Retention Period

Data categoryPeriod
Transaction data6 years from the end of the tax year
Customer account datauntil account deletion or 5 years from last activity
Newsletteruntil consent is withdrawn
Marketing datamax 3 years from last contact
Server logs / cookies12–24 months (depending on the type)

9. Rights of Data Subjects

  1. The User has the right to access, rectify, delete, restrict, transfer data, object, and withdraw consent.
  2. Requests should be sent to [email protected]. We will respond no later than within 1 month.
  3. A complaint may also be filed with the President of the UODO or the relevant supervisory authority in the User's country of residence.

10. Data Security

  • TLS/SSL encryption
  • 2FA for the admin panel
  • regular backups
  • separated application and database infrastructure
  • access only for authorized persons

11. Children

The Store's offer is directed exclusively to adults. We do not knowingly collect data from persons under 16 years of age.

12. Cookies and similar technologies

Details, technology inventory and retention periods are set out in the Cookie Policy. Necessary mechanisms provide sessions, cart, sign-in, security and payment. Optional Google Analytics 4, Google Ads and Microsoft Clarity mechanisms support statistics, usage analysis and campaign measurement.

Optional cookies can be accepted or rejected in the banner. The choice is stored for 12 months, and consent can be changed or withdrawn at any time through “Cookie settings” in the footer.

13. Automated decision-making

The Administrator does not make decisions regarding Users in an automated manner, including not using profiling that causes legal effects.

14. Changes to the Privacy Policy

  1. The Administrator may make changes to the Policy for legal or technological reasons.
  2. We will inform about significant changes via a notice in the Store or by email (for account holders).
  3. The new version of the Policy is effective from the date of publication on the Service.

Do you have questions about this Policy? Write to [email protected].

Our mission is to support the Polish shooting community through innovative solutions that combine traditional craftsmanship with the latest technologies.

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